How Rookie Sports Writers Can Take the Next Step In Their Jobs
To reach the level of Meredith Atwood’s (“Swim Bike Mom”) journalism and writing, one has to devote ample time and energy into research, along with a whole load of passion. Passion is probably the biggest key. The American author, blogger, four-time IRONMAN triathlete[MA1] , certified USA Weightlifting and Triathlon Coach, and recovering attorney has written groundbreaking articles for her readers (which started at SwimBikeMom.com). In all of her writing, she successfully attempts proves that the sport of triathlon (swim, bike and run) is achievable and approachable for anyone who is willing to train and work hard.
Gradually, through her writing including her book Triathlon for the Every Woman and her new book coming out in December: The Year of No Nonsense, she has been building a cult of women who wish to change their lives while keeping the essence of their family, sanity, and health intact.
It is not only the fact that she is an impeccable sports writer and blogger, but also many other factors that combine into making her into a best-selling author and journalist.
Here are some of the tips that she followed to amass all the success she did.
Knowledge of the “Game”
The trick to a good piece of writing is to have full knowledge of the sport. It is not necessary to write about a sport you have played (though it certainly helps.) Meredith, specifically, dug into the sport of triathlon as a beginner and it helped her really learn about swim, bike and run from a unique angle. She was then able to transfer that knowledge into other areas. Regardless, you need either experience or in-depth research. You will have to start by locking down the basics and then dig into the backgrounds of specific writers and teams that you need to cover.
The media relations staff should be your best friend
“Make sure that you tap into your network,” says Meredith Atwood. “All those relationships from high school and college are awesome when you are breaking into a new area. Just remember to reciprocate when you can!” The sports information staff at the publication will not only be able to provide you with some of the best content out there, but they will have photos that will lock you down for great articles and press. Getting to know your network, perhaps on LinkedIn, in this regard can be beneficial. Staff writers and resources have access to exceptional photographers and their photographs taken in the midst of the game or other events. They might be able to get you access to some of the top athletes to sit down for an in-depth one on one interview — which of course, might be more luck of the draw.
Your angle
“Remember that while stats and scores are an important part of sports writing, that what really makes something memorable and entertaining is your angle,” Atwood says. Learning to convey your take in a fun and objective way is an art — and one that requires practice.
